What if the business case does not hold up?

Then we do not start. During the Define & Discover phase we build the business case. If the conclusion is that AI is not the right solution right now, we say so honestly. You pay for the analysis, not for an engagement that will not work.

Guarantee

We only start when it's going to work.

80% of AI projects fail. Not with us. Because if we're not sure it works, we don't start. No gambles. No hope. Only certainty.

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What our approach delivers.

300%+

ROI over 5 years

Validated in the business case before we start. Proven in 80%+ of all engagements.

≤11 mo

Payback period

Standard part of the business case. Most clients are well within that.

How it works

The guarantee is in the process.

We only start when the business case holds up

Before we start, we build a business case together. With real data, real assumptions, and honest expectations. Doesn't add up? We'll say so. We'd rather give an honest 'no' than an expensive 'maybe'.

We are selective, not commercial

Our 80%+ success rate is no coincidence. It's the result of a simple rule: we only start when we're sure. We've said 'no' more often than 'yes'. That's not arrogance. That's responsibility.

We measure continuously

No final report after a year. We measure impact from week one. Adoption by your team, time savings, error reduction, quality improvement. Everything measurable, everything visible.

We adjust when needed

AI solutions improve the longer they run. We monitor results and adjust where possible. The first version doesn't have to be perfect. But it has to work and improve.

Define & Discover

2 weeks that save you months of disappointment.

During the Define & Discover phase we build the business case. We look at your data, your processes, your people. We calculate what it yields and what it costs. We identify risks. And we give an honest answer: will this work or not?

Those two weeks cost money. But they prevent you from investing months in something that won't work. That's the guarantee: certainty upfront.

If the conclusion is 'this will work', you know:

The business case holds (300%+ ROI over 5 years, payback period ≤11 months)
Your data is suitable, or we know what's needed
Your team is ready, or we know how to bring them on board

And then we start. Not before.

Honest answer: we stop. Before you've wasted months.

We know the story. You start an AI project. It's not going well. But you've already invested so much. So you keep going. Another sprint. Another month. And suddenly you've wasted a year on something that was never going to work.

We break that cycle. During the Define & Discover phase we validate whether it will work. If the conclusion is 'no', we stop. You lose two weeks of analysis, not months of production.

That's the difference between a partner and a vendor. A vendor sells. A partner advises. Even when the advice is 'don't do it'.

View our approach →

Frequently asked questions

Questions about our guarantee

BrainStax guarantees its process. We only start when the business case demonstrates 300%+ ROI over 5 years and a payback period of no more than 11 months. This is proven in 80%+ of all engagements. Certainty upfront, no surprises afterwards.

Dan beginnen we niet. In de Define & Discover fase bouwen we de businesscase. Als de conclusie is dat AI nu niet de juiste oplossing is, zeggen we dat eerlijk. Je betaalt voor de analyse, niet voor een traject dat niet gaat werken.

We measure impact from week one. Adoption by your team, time savings, error reduction, quality improvement. Everything measurable, everything visible. No final report after a year.

BrainStax has a success rate of 80%+, while 80% of all AI projects in the market fail. This is because we only start when the business case holds up. We are selective, not commercial.

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